Apple is the new Orange

Services: The new growth engine

For the first time after so many years, Apple debuted its new iPhone lineup at the same prices as the previously launched ones. Some were priced lower, in fact.

So, here’s the big question: A glitzy annual event to announce massive upgrades, but no price hike?

One could argue that at a dollar short of $1,100 for the top-of-the-line iPhone…