Microsoft: The ReBoot

Shankar Narayan
6 min readNov 20, 2019

You don’t lose until you quit trying.

Microsoft CES 2009

Microsoft is the world’s number two company by market capitalization with a commanding trillion-dollar valuation.

A trillion. With 12 zeros in it.

The list of top ten companies has some of the world’s well-known big hitters: Apple, Amazon, Alphabet a.k.a Google, Facebook and the like. But how did Microsoft, known around the world as the…

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Shankar Narayan

He didn't care what he had or what he had left, he cared only about what he must do.