Moderate Republican Kamala Harris Hits Arizona
Alright then!
I was strongly against Kamala Harris’s campaign strategy of keeping Arizona as an option rather than going all out to win it. I’ve been a constant critic because it never made sense to me why they would try to match the Trump campaign’s ad spending instead of outspending them. With a cash cushion, I expected a bolder approach.
However, the way they are now targeting Arizona — bringing in Democratic star power just as early voting begins — makes it seem like this was part of a larger plan: to focus on the Midwest in the early stages, and then pivot to the Sun Belt in the final weeks.
Will they make a last-minute push in Florida? No, I don’t think so.
Democrats are pouring into Arizona. President Biden, First Lady Jill Biden, Vice President Kamala Harris, Second Gentleman Doug Emhoff, and several other prominent Democrats are headed there this week. I wouldn’t be surprised if former President Barack Obama and Michelle Obama visit Arizona as well.
Little by little, the Harris campaign and the Democrats have ramped up their spending in Arizona, and they seem committed to staying the course.
A recent analysis from AdImpact shows Phoenix as the country’s third-most targeted political ad market, with $107.5 million worth…
